Design Ideas

Every space is different. Every media has its unique power.
We might produce a thousand ideas before arriving at the perfect one for a project or client. It's a necessary part of the creative process and one that we take seriously. Here's how we do it:

Start with a project mission statement
Create a mind map using key words and phrases in the mission statement
Use the mind map to arrive at the 3-5 top project objectives
Use the top 3-5 project objectives to brainstorm project goals in a non-judgmental environment
Put project objectives and goal aside for 2-4 weeks to let them marinate
Rigorously review goals and objectives to assign a priority ranking
Create project plan based on goals and objectives that includes milestones and contingencies

RoBertBDesign